As we all know, Web elements are present diversely (Dropdown, Check Box, Text Box, Radio Button, etc.) in a Web page. And locators are our saviours, right from helping us identify a Web element uniquely within the page to enunciate its HTML properties and informing Selenium about the action to be performed. For example, the Dropdown mandatory field “Highest Qualification” is not with Select Class in the Web page. It is difficult to find the Web element for that field. To resolve this, one may use Xpath Locator and find the element for the “Highest Qualification” field. Also they should try to select the Dropdown field value “Masters” making use of the Action Class. You can find the script but in that, using the Action Class to find the element for the mandatory “Highest Qualification” field will not be fruitful. You may have to apply the Contains text method to find out the element for the Xpath. Identifying Web elements is always a sensitive area and mandates a pr
For running a business in a profitable manner, it is necessary to consider various enabling factors. One may need a methodology to promote or generate brand awareness to reach the right targeted audience. If the methodology involves promoting the business in many different forms of digital media which is where people spend most of their time then that is Digital Marketing. To implement digital marketing, one should have a very strong strategy. To create a strong strategy, one should examine all digital marketing channels like search engines, social media, email and online advertising platforms and select the most appropriate platforms to promote one’s business. How many customers can one engage, for how long and the actual outcome will determine the success of the business’s digital marketing campaign. The best manner to determine the success of your business digital marketing activities is to calculate the return on investment. Keep a tab on what you spend versus